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What SEO IS, and what it is NOT Wednesday, 25 March 2009 00:00 What SEO is NOT: Submitting urls to the search engines Sitemaps do not get you any benefits Tricking the search engines

Following Google guidelines
Stuffing keywords
Optimizing for one keyword phrase
Optimizing for the long tail
Creating validated xhtml with a tableless design
Submitting to low quality directories
Attempt to increase toolbar PR
Placing a page in a specific position in SERP
Proprietary methods and automated tools

 

What SEO IS:

Making your website the best for the site visitors and the search engines by having something remarkable (content, idea, product).